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Macy’s 2020 Holiday Window Display – LED Walls

“As the holiday season begins, this heartfelt message will be the centerpiece of Macy’s flagship world-famous windows at Herald Square in New York City. Taking the form of a thank you letter to first responders, essential workers, marchers for equality, and New Yorkers who showed their grit, good humor and hopeful spirit during a tumultuous year; Macy’s will celebrate their undeniable spirit this holiday season in a series of animated and interactive window displays.”

ATD Audio Visual provided six high-resolution LED video walls to serve as a backdrop for each of the Macy’s holiday window displays. One of these windows is an interactive experience for viewers. When you stand in front of the window, you can control different words that scroll across the screen with a fun animation.

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